Vietnam to appear in world-famous tourism magazines

Tourism journalists from National Geographic, Travel & Leisure, CNN Traveller, Voyage, Photographer, Lifestyle Travel Asia, Business Traveller and The Improper will travel across Vietnam, from HCM City to Nha Trang, Da Nang, Hanoi and Quang Ninh.

They will spend more time in outstanding destinations of Vietnam, such as Nha Trang, Da Nang, Hoi An in the central region and Ha Long Bay in the northern province of Quang Ninh.

They will also learn about cultural activities, daily life, traditional cuisines, and typical handicraft villages of Vietnam.

Besides inviting foreign tourism journalists to Vietnam, the Vietnam National Administration of Tourism (VNAT) will advertise the country’s heritages in UNESCO’s World Heritage Magazine, the sole magazine on world heritages.

The Impressive Vietnam campaign will be advertised in JESTAR magazine of Jetstar Airways in September 2009. With over one million readers, this magazine is available on all flights of Jetstar Australia to Australian cities, New Zealand, Japan, Indonesia, Hawaii and Vietnam.

A page about Vietnamese tourism is now in the JESTA Asia magazine of Jetstar Asia Airlines. This page introduces the Impressive Vietnam programmes on all Jetstar flights to Malaysia, Indonesia, Cambodia, China, Thailand, the Philippines, Taiwan and Vietnam.

VNAT will also market Vietnamese tourism in the UK ABTA Members Handbook in 2010. This is a manual for UK travel agents, and will reach more than 55,000 tourism policymakers, tourism experts and travel agents.

Another page about Vietnam’s tourism will be printed in the ABTA Magazine, which will be presented at big tourism fairs and exhibitions in the world.

To promote its image in the US, VNAT published an advertisement in the worldwide Destination Guide and a publication of the American Society of Travel Agents.

Promotion in China

The Ministry of Culture, Sports and Tourism plans to launch new campaigns to introduce Vietnam’s beauty and potential to boost tourism growth and improve Vietnam’s image in the world. One of the key programmes is the Beijing Roadshow.

This will be a key programme to hit the Chinese market, the largest market for Vietnam. China is also a highly potential market with a population of over one billion people, whose incomes are rising.

During the Beijing Roadshow, Vietnamese Minister of Culture, Sports and Tourism Hoang Tuan Anh will pay an official visit to China and attend an Asian ministerial meeting in China.

A seminar, a meeting between officials of the Vietnamese Culture, Sports and Tourism Ministry, Vietnamese tourism firms and Chinese tourism officials will be held in Beijing during Tuan’s visit.

The Ministry plans to invite big Chinese newspapers and TV channels to introduce Vietnam and Vietnamese tourism to Chinese people.

VNAT will widely promote the “Impressive Vietnam” campaign in China and invite Chinese partners to participate in a tourism fair and seminar on tourism in Vietnam, Laos and Cambodia in October 2009 in HCM City.

In China, Vietnam will be introduced as a destination for the winter tourism season, especially for Chinese golfers. In the winter, Chinese golfers often go to Southeast Asian countries to relax and play golf because China has snow in this season. This is an opportunity for Vietnam to attract high-class tourists.

 VietNamNet/VH 

(Source: VietNamNet/SGT, URL: http://english.vietnamnet.vn/travel/2009/08/862222/)

Other news:

• Hoi An ancient city enters the top five of Asian cities for festivals and relaxation (17/09/2009)
• Roving Vietnam tourism promotion launched in Japan (17/09/2009)
• Vietnam Airlines to offer discounts of up to 70% from October 1(17/09/2009)
• Vietnam adjourns revising down tourism target as arrivals revive (16/09/2009)
• Exploring the Central Highlands (16/09/2009)
• Culture of Ba kites(16/09/2009)
• Ignorance destroys coral reefs(16/09/2009)
• Phong Nha-Ke Bang Park reapplies for UNESCO recognition (13/09/2009)
• UK calls for Vietnam to raise voice over climate change (10/09/2009)
• Mekong Delta teems with plant and animal life (26/08/2009)
• Tourism sector turns to domestic market (14/08/2009)
• Sa Pa, a natural mosaic (10/08/2009)
• Hoi An - a living museum (08/08/2009)
• Vietnam to appear in world-famous tourism magazines (07/08/2009)

Other news on the last month:

• One in seven Hoi An visitors come again (06/08/2009)
• Can Vietnam lure more tourists with �Happy Country� brand? (03/08/2009)
• Vietnam welcomes 2.17 million foreign visitors (02/08/2009)
• Tour discounts expected to help stimulate tourism industry (01/08/2009)
• 1000th Thang Long � Hanoi flag to fly on Fansipan (31/07/2009)
• Vietnam joins tender for hosting int�l tourism exhibition (30/07/2009)
• Halong Bay to get aired on CNN for second time (29/07/2009)
• TRAVEL IN BRIEF 24/7 (24/07/2009)
• Sun, sand and Cham (15/07/2009)
• Experiencing royal cuisine at Cung Dinh Restaurant (13/07/2009)
• Vietnam�s longest bamboo bridge (12/07/2009)
• Chilling out on Cua Dai Beach in Hoi An Vietnam(10/07/2009)
• Vietnam�s aviation industry reeling from multiple blows (09/07/2009)
• Tour companies compete for cheap domestic airline seats (06/07/2009)
• Tour operators doubt success of global ad campaign (05/07/2009)
• Impressive Vietnam to be extended until late 09 (04/07/2009)
• Let�s fly over Halong Bay with parachute-pulled canoe (03/07/2009)
• Spectacular limestone caves rediscovered in Quang Binh (03/07/2009)
• Cheap tours make Europe a reality (02/07/2009)
• Pristine Phu Quy Island beckons city-weary adventurers (01/07/2009)